We are extremely proud of our Cornish lobster’s provenance and quality. We have a small number of fishermen with whom we have close relationships, and many of them land directly at our dock. Not only do we provide them with bait for their pots in the form of our fish frames and waste, but we also provide them with fish frames and waste. This is a win-win situation because it eliminates the need for us to dispose of waste and provides free bait to our fishermen. The Cornish lobster fishery is not only the best on the planet, but it is also well-managed. The minimum landing size is higher than in other areas, and we also benefit from the work of the Padstow lobster hatchery, which helps to restock the area and ensure its long-term viability. Lobsters are caught in pots, which is a very environmentally friendly method of fishing. They cause very little damage to the seabed and are very selective in what they catch, with very little by-catch. Fishermen are also vigilant in ensuring that any undersized fish is returned to the sea alive. We are especially proud to be able to say that we have never offered imported lobsters and will never do so. When fishing becomes difficult down here, our competitors turn to this less expensive, smaller, and inferior product. Our response is to increase our collaboration with local fishermen and maintain close contact with our customers. We oppose flying these small, inexpensive lobsters halfway around the world because it is cruel and unnecessary, as well as bad for the environment.